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RADIO ADVERTISING IN BELFAST & NORTHERN IRELAND

THEY’RE LISTENING. DO THEY KNOW ABOUT YOUR BUSINESS?

Put your business in the mix with Energy 106. Radio advertising, show sponsorship and digital campaigns across Belfast and Northern Ireland, on DAB+, online, mobile apps and smart speakers.

LET’S TALK ADVERTISING

RADIO ADVERTISING IN BELFAST & NORTHERN IRELAND

Put your business in the mix with Energy 106. Radio advertising, show sponsorship and digital campaigns across Belfast and Northern Ireland, on DAB+, online, mobile apps and smart speakers.

OVER A QUARTER OF A MILLION LISTENING SESSIONS.

IS YOUR BUSINESS IN THE MIX?

SEPTEMBER 2026
263,808 LISTENING SESSIONS
30,164 MONTHLY UNIQUE
ONLINE LISTENERS
157,401 HOURS OF ONLINE
LISTENING

Source: Energy 106 streaming analytics, September 2026. Online figures, DAB listening is additional.

BELFAST & BEYOND

DAB+ COVERAGE
Belfast & Lisburn
Newry & South Down
Portadown, Lurgan & Craigavon
Derry & Strabane
Enniskillen COMING SOON
Online, mobile apps & smart speakers — everywhere

WHY ENERGY?

WHY PUT YOUR BUSINESS IN THE MIX?

01

GET YOUR BUSINESS REMEMBERED

Keep your name, products and offers in customers’ minds with regular adverts throughout their week.

02

REACH A HIGHLY ENGAGED AUDIENCE

Get your business heard by listeners who make Energy part of their everyday lives.

03

GIVE YOUR MESSAGE ROOM TO STAND OUT

With a maximum of five adverts per hour, your business appears in short, focused advertising breaks.

HEAR WHAT YOUR ADVERT COULD SOUND LIKE

Listen to examples of recent adverts on Energy 106.

Local business advert

Demo audio coming soon

Event advert

Demo audio coming soon

Sponsorship tag

Demo audio coming soon

WHAT OUR ADVERTISERS SAY

Advertising with Energy 106 was a great move for us. We had people coming in straight away saying they’d heard us on the radio, and it definitely helped spread the word a bit further afield.

Conal McPhillips Burger Burger, Coalisland

A STATION PEOPLE CONNECT WITH.

Listeners tune in, rate tracks and get involved throughout the day.

Tune-ins
Track votes
Competitions

THE ENERGY CONNECTION

Listeners tune in throughout the day

Listeners rate tracks and have their say

Listeners get involved with Energy 106

Illustrative feature preview. Not live listener figures.

HOW IT WORKS

01

TELL US ABOUT YOUR BUSINESS

Tell us what you want to promote, who you want to reach and your campaign goals.

02

WE BUILD YOUR CAMPAIGN

We recommend the right airtime, creative and supporting activity for your business.

03

GO LIVE

We produce the advert, schedule the campaign and get your business on air.

ADVERTISING FAQs

How much does radio advertising cost?
Campaign pricing depends on the length of the campaign, the number of adverts, broadcast times and any additional digital or sponsorship activity. Ask our commercial team for a proposal.
How many people listen to Energy 106?
Energy 106 currently reports 90,000+ weekly listeners across its available listening platforms.
Do you produce the radio advert?
Yes. Radio advert production and voiceover can be included as part of the campaign.
Can I sponsor an Energy 106 programme?
Yes. Programme and feature sponsorship opportunities are available subject to availability.
Can Energy 106 promote my business online too?
Yes. Campaigns can combine on-air activity with website, social and other digital promotion where appropriate.
How do I get started?
Send a campaign enquiry with your business details and the commercial team can prepare ideas and a proposal.

RADIO ADVERTISING IN BELFAST & NORTHERN IRELAND

Put your business in the mix with Energy 106. Radio advertising, show sponsorship and digital campaigns across Belfast and Northern Ireland, on DAB+, online, mobile apps and smart speakers.

Campaigns can include professionally produced radio adverts, programme sponsorship, digital promotion and event support. If you are comparing radio advertising costs in Northern Ireland, we can build a proposal around your location, audience, campaign length and budget.

Get a free campaign proposal

Tell us a little about your business and we’ll be in touch with campaign ideas and a no-obligation quote.